LEGOLAND — LEGOPRESS
The only park built with bricks launched a campaign printed with them. Using LEGO bricks as movable type, an antique letterpress was reimagined to hand-print a series of posters and newspaper inserts—capturing every imperfection, texture, and detail as part of the work itself.
Production leadership guided the transformation of an antique letterpress into a LEGO-based printing process, from concept through final output.
Partner:
Two Tone Press
Two Tone Press