LEGOPRESS The only park built with bricks now has a campaign printed with them. Combining the imagination of superfans, paint, 7,897 LEGO bricks, and an antique letterpress, we hand-printed the first-ever campaign using LEGO bricks as moveable type. Every detail, imperfection, and texture was captured to create a one-of-a-kind series of posters, newspaper inserts, and works of art. Channels: Print | In-Store | In-Park Awards: Cannes Lions: 4 Shortlisted | ADC: Bronze | New York Festivals: Bronze | Adweek Awards: Craft of the Year Print Shop: Two Tone Press