LEGOLAND — Quest to LEGOLAND
Quest to LEGOLAND reimagined the drive to the park as part of the experience, transforming navigation into a LEGO-themed adventure the moment families left home. Built as a GPS-driven mobile experience, kids followed LEGO Minifigures along real-time routes, unlocking missions, trivia, and discoveries tied to the world passing outside their windows.
My focus was providing end-to-end production oversight across the broader experience—guiding execution, timelines, and coordination to bring a GPS-driven concept to life—while also directing and producing the trailer video.
Partners:
Monks | Google Zoo
Monks | Google Zoo