FXX — Every. Simpsons. Ever.
To turn a 12-day Simpsons broadcast into a shared cultural moment, FXX transformed the event into a live, always-on social experience. The team recreated the Simpsons living room as a central, always-on anchor for continuous fan commentary and connection throughout the broadcast.
Production oversight guided the live social operation across the full 12-day duration.
Guinness World Record:
Longest uninterrupted live tweet of a television series
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